dinsdag 3 april 2012

Facebook 2013 Call for Entries







A new way of marketing creativity

Facebook 2013 Call for Entries Click “Submit Your Work”  to claim your place among advertising’s best. Please note that a video included in your submission is preferred.
Facebook 2013  Call for Entries


Click “Submit Your Work” above to claim your place among advertising’s best. Please note that a video included in your submission is preferred. For full details about the Award and judging criteria, click here.

Facebook connects more than 900 million people to their friends and the things they care about.  We believe that businesses thrive in a connected world and want to recognize the ways the marketing community is using Facebook to unlock business potential.

So we created Facebook Studio, a place to celebrate the agencies and marketers that are driving business growth through real connections and authentic conversations made possible with Facebook.

On Facebook Studio you can get recognized for your work, be inspired by examples of great campaigns from around the world, and find resources to help you strengthen your Facebook strategies.

How do I submit my work?

Click the “Submit Your Work” button on the top right of any page on Facebook Studio or click here. Once you’re logged in to Facebook, you can complete the entry form and submit your work.

Who can submit work?

Anyone can submit work on behalf of their client or their brand. Please remember to read the Submission Terms to ensure you have the appropriate permissions.

How do I get my agency included in the Agency Directory?

Agencies are added to the Agency Directory when they have work published to the site.

What types of submissions are you looking for?

We’re looking for work that helped drive business growth with Facebook. Tell us how you used Pages to connect people, Facebook Ads to reach their friends, apps to increase engagement or Facebook Platform to build unique and meaningful experiences. Submissions should be creative, innovative and effective examples of marketing with Facebook. To be considered for publication on the site, you must submit at least one image with your written campaign description.
A case study video is required to be featured in the Spotlight and for awards consideration. You can find more information on what the judges are looking for on the Awards page.

Can you be more specific?

We’re looking for your best work-the campaigns you’d use to pitch clients or showcase your brand’s most successful campaigns. Campaign descriptions are important and will be the text that visitors to the site read about your work. Your campaign description should explain the campaign brief, objectives, target audience and approach to the business challenge, in case study format. The more supporting media you can provide to describe your campaign, the better. Submit multiple, high quality images and, if possible, include a compelling case study video. Images and video should illustrate your overall campaign, and the work you did with Facebook.

What happens to my work after I submit it?

You will receive an email shortly after your submission to let you know we received it. We’ll notify you if your submission will be published. From there, campaigns that exemplify great uses of Facebook for marketing are promoted to the Spotlight, where awards consideration and immortality await.

When will I find out if my submission is going to be published?

We’ll notify you via email if your submission will be published to the Gallery. Due to the volume of submissions, we will not be able to respond to all work received.

How can I get my submission featured in the Spotlight?

Submissions deemed to be outstanding examples of marketing with Facebook will be featured in the Spotlight. Please note that a video included in your submission is preferred to be considered for the Spotlight and for the Awards program. You can find more information about Awards here.

What are the technical specifications for submitting media?

VIDEO

File Format: .mov, .avi, .m4v, .mp4, .m4a, .flv, .asf, .wmv, .3gp, .3g2 or .mj2
File Size: Under 200mb
Resolution: 1020×768
Bitrate: 600 kbs
Sound: all video must include sound

IMAGES

File Format: .jpg or .png
File Size: Under 300k
Dimensions: 619×348

Do you accept work from all countries and languages?

Currently, Facebook Studio is in English. We will accept work from all countries, in all languages, as long as the campaign description is in English. Please provide case study videos in English, or with English subtitles.

What if I am a brand representative and have not authorized my agency to submit work on my behalf?

Our Submission Terms state that everyone who submits work must have the appropriate permissions to do so. If that has not happened, please contact the agency that submitted work on your behalf. Please report abuse here.

About Facebook

For more information about Facebook, please visit the Facebook Press Room

Facebook 2013  Call for Entries

Click “Submit Your Work” above to claim your place among advertising’s best. Please note that a video included in your submission is preferred. For full details about the Award and judging criteria, click here.

Submission Terms

Please make sure to review our Terms and conditions for all the details.

A new award for a new kind of creativity

The days of talking at consumers are over. Businesses thrive when they are connected to people and their friends. Marketing in a connected world requires campaigns that are grounded in social insights, real connections and authentic conversations. We created the Facebook Studio Award to recognize the agencies and brands that are pioneering this shift.

Judging Criteria

The judges will be looking for work that exemplifies the following criteria:
  • Is the campaign social? Are people and social interactions at the core of the idea? Does it motivate people to share?
  • Does it make full use of Facebook marketing products? Does the campaign take advantage of Facebook’s full potential?
  • Does it integrate with other media? Is the Facebook idea part of a larger multimedia campaign?
  • Does it scale? Is it easy for people to interact with and share your content?
We hope that agencies and brands will submit campaigns that include:
  • An inspired, well-executed idea that people want to share
  • Ideas with staying power that transform businesses through social technology
  • Innovative uses of Facebook that make something happen through sharing

Awards

Facebook Studio will be nominating the four following awards:

With the above criteria as guidelines, the jury will present Facebook Studio Awards to all entries they deem outstanding examples of marketing with Facebook. In addition to earning some new hardware for your shelf, your campaign will be featured on Facebook Studio.
Best of luck, and may the best campaigns win!
Source:  

To your Success!


Tags

Click “Submit Your Work” above to claim your place among advertising’s best. Please note that a video included in your submission is preferred. For full details about the Award and judging criteria, click here.Facebook 2013 Call for Entries  A new way of marketing creativity So we created Facebook Studio, a place to celebrate the agencies and marketers that are driving business growth through real connections and authentic conversations made possible with Facebook.

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